Schneider Electric —
Interactive Energy Transition Presentation
Interactive touchscreen presentation for the EUREF Campus Düsseldorf.
The way we use energy is changing. Electricity is increasingly generated in a decentralized manner, demand is rising due to e-mobility and heat pumps, and energy will soon flow through the grid in both directions. But how can these complex developments be made accessible and easy to understand for everyone?
- # Graphic Design
- # VFX / CGI / 3D Animation
- # Motion Design Agency
- # Front-end Programming
- # Web Applications
- # Concept
The Challenge
The transformation of power grids is a key pillar of the energy transition. It is complex and requires explanation.
Our task was to make this transformation understandable and tangible, while clearly demonstrating that Schneider Electric is already delivering solutions for the energy systems of tomorrow.
Our Approach: Interactivity Meets Storytelling
VUCX designed a digital experience that brings together depth of information, design, and technology.
In the showroom of Schneider Electric Germany’s new headquarters on the EUREF Campus Düsseldorf, an innovation hub for sustainable energy and mobility, a large-format touchscreen invites visitors to experience the energy transition firsthand.
From generation and distribution to consumption, users explore how modern energy systems work and how Schneider Electric contributes to climate neutrality.
Design and Implementation
Instead of a conventional “tech look,” we opted for a bright, open design with clear visuals and a welcoming atmosphere.
UX design, interactions, and animations were carefully crafted to ensure intuitive usability and an immersive experience:
Buttons are positioned within optimal viewing and interaction zones, animations guide users playfully through the content, and all elements are responsive and smoothly animated.
Technically, the application was developed in HTML with dynamic interactions, optimized for large-format touchscreens.
Wireframes and style frames defined the structure, user flow, and visual language.
The Result
The result is an interactive tool that communicates complex content in a clear and visually engaging way, bringing Schneider Electric’s brand promise to life in a contemporary format.
Through this project, we demonstrated our strength as an experienced partner for digital storytelling, UX design, and interactive brand communication. By combining technical precision, design expertise, and editorial clarity, the experience conveys knowledge, sparks curiosity, and makes innovation tangible.
About the client: Schneider Electric is a pioneer in the digital transformation of energy management and automation at industrial sites, in buildings, data centers, infrastructure facilities and homes.
Strategy, Consulting
