Coty Inc.
MEXX Fragrances
Summer Holiday

Mexx Summer Holiday
  • # Grafikdesign
  • # Packaging Design
  • # VFX / CGI / 3D Animation

On behalf of the world's leading perfume and cosmetics group COTY, VUCX creates numerous creative assets for MEXX Summer Holiday.

We design POS and print formats, social media and e-commerce assets. These are based on CGI renderings of the product portfolio and extensive retouching, which we previously created using color references and technical drawings.

Social Media Assets

Point of Sale

Mexx Summer Holiday
Mexx Summer Holiday

CGI Rendering & Retouch


About the Customer: COTY is a New York based, world-leading perfume and cosmetics company that produces cosmetics, skin care, fragrance, hair color and styling products. Coty Inc.'s fragrances include Adidas, Beyoncé, Calvin Klein, Chloé, David Beckham, Playboy and Jil Sander perfumes.