Online Banner for Display, Programmatic and Social
Animated or static, VUCX handles concept, design and production in one place.
Online banner advertising doesn't run itself
Formats, channels and technical requirements vary depending on platform, objective and target audience
VUCX covers the full range: from strategic format planning through concept and design to channel-specific production.
Display Advertising
Animated and static banners for the Google Display Network and programmatic ad networks. Formats include leaderboard, rectangle, skyscraper, wallpaper, super banner, expandable super banner and further IAB-standard sizes.
Paid Social Ads
Ad creatives for Meta, TikTok, LinkedIn and beyond, built to platform specifications in format, ratio and technical requirements. Animated as MP4, static as still image, or as story and carousel formats.
Static Banner
Static display ads as a standalone format or alongside animated campaigns. Clean, brand-consistent and available in all common standard sizes.
Display & Programmatic
Display banners run across the Google Display Network and programmatic ad networks, targeted by audience, context and retargeting logic. The format delivers reach where users are actively browsing: news portals, trade publications and topically relevant websites.
VUCX produces display banners as animated HTML5, GIF or MP4 video banners depending on network requirements. Static variants are always delivered in parallel, so no campaign is held back by technical specifications.
Paid Social Ads
Meta, TikTok and LinkedIn play by different rules: shorter attention windows, platform-specific ratio requirements, distinct creative best practices. Repurposing display assets for social without adaptation wastes potential.
VUCX adapts campaign visuals to fit each platform or develops standalone social creatives built around platform logic. The result is consistent brand presence without creative compromise.
From Briefing to Delivery
Every banner project starts with the same questions: where should the ad run, who should it reach, and what should it trigger? Based on those answers, VUCX recommends the right formats and production routes.
The Cologne-based in-house team handles concept, design and production, aligned with brand guidelines, campaign objectives and the technical requirements of each platform. Revision rounds and format adaptations are part of the process, not an add-on.
Brands such as Coty, Circus-Theater Roncalli, MEXX and Max Factor trust VUCX with the production of their digital ad creatives across campaigns and over time.
Consulting on Media Planning
Anyone planning online banners will eventually face questions about budget, channel selection and delivery strategy. VUCX also advises on media planning so that ad creatives not only look right, but appear in the right place at the right time.
Animated Banners - .mp4, .gif or HTML5
What We Produce
- Display Advertising
- HTML5 Banners
- Animated Banners (MP4, GIF)
- Static Banners
- In-Page Ads
- In-Page Video Ads
- Tandem Ads
- Super Banner / Expandable Super Banner
- Rectangle, Skyscraper, Wallpaper, Leaderboard
- Facebook Advertising
- Instagram Advertising
- TikTok Advertising
- LinkedIn Advertising
- Format Consulting & Media Planning
Strategy, Consulting
FAQs about Display Banner
What is the difference between display advertising and paid social ads?
Display banners run across the Google Display Network and programmatic ad networks, targeted by context, audience and retargeting logic. Paid social ads appear on platforms such as Meta, TikTok or LinkedIn and follow platform-specific format and creative rules. Both channels have distinct strengths and work well together in a cross-channel campaign.
Which banner formats does VUCX produce?
VUCX produces animated banners as HTML5, GIF and MP4, as well as static banners in all common IAB standard formats: leaderboard, rectangle, skyscraper, wallpaper, super banner and more. For social, formats are delivered in the platform-specific ratios required by each channel.
Can VUCX produce ad creatives for multiple channels at the same time?
Yes. VUCX handles the channel-specific adaptation of a campaign visual for display, programmatic and social in one place. That reduces coordination effort and ensures brand identity and messaging stay consistent across all channels.
How much does online banner production cost?
The scope depends on the number of formats, animation complexity and number of channels involved. VUCX provides a transparent quote based on a briefing, with no hidden costs for revision rounds or format adaptations.
Does VUCX deliver static banners when only animated banners are commissioned?
Yes. Static variants are included as standard, since many ad networks do not support animated formats in every placement. That way, delivery is guaranteed regardless of technical restrictions.