3D

COTY Inc.
Diverse CGIs
Packshots

COTY Inc.
Services:
  • # VFX / CGI / 3D Animation
  • # POS & Packaging Design

VUCX created computer-generated product images for globally marketed fragrance licences such as Lacoste, ESCADA, James Bond and bruno banani. The images were used in online shops, digital and print campaigns.

Our client and the marketer of these fragrance licenses is perfume and beauty product manufacturer COTY, who took over licensing for a number of beauty products from Procter & Gamble.

VUCX was responsible for all aspects of 3D production including modelling, shading, lighting, compositing and colour management for digital and print applications.

Bruno Banani Shower Gel Bruno Banani Perfume Gel Bruno Banani Deo
Bruno Banani Shower Gel Bruno Banani Perfume Bruno Banani Deo
In this video, the 3D-generated flacon was staged and animated in a 360° view.

Print and social media assets for the Lacoste brand

COTY Logo
About the Customer: COTY is a New York based, world-leading perfume and cosmetics company that produces cosmetics, skin care, fragrance, hair color and styling products. Coty Inc.'s fragrances include the Adidas, Beyoncé, Calvin Klein, Chloé, David Beckham, Playboy and Jil Sander perfumes.